League unveils all-new health and wellness marketplace available exclusively for members

Today we introduced Lifemarket, our all-new online health and well-being marketplace available exclusively for League members. Accessible through League’s award-winning health benefits experience platform (HBX™), this new offering gives employees an enhanced health and well-being e-commerce experience that’s curated to support their unique health goals and lifestyle interests. For HR leaders, this new offering will drive platform engagement and provide a seamless mechanism to incent and reward employees. 

The League platform gives employees a single access hub to engage with their health, well-being, and insurance programs. With our best-in-class engagement rate of 60% MAU, our platform delivers millions of data points in aggregate to employers, becoming a real-time system of record for population health. With curated content, products and services designed to build healthy habits and address risks and conditions, our all-new marketplace will play a critical role in supporting our engagement goals. 

For many employees, it can be challenging to find credible information, products and services to support their healthy lifestyle. Lifemarket aims to address these challenges with a stringent vendor vetting and curation process and by using data to personalize the experience and surface the most relevant content to each member. 

“As a data-driven technology company passionate about empowering people with their health every day, we know how powerful a seamless user experience can be,” says Jessica Gale, AVP Member Engagement at League. “Lifemarket not only removes the friction in finding, accessing and paying for health and well-being products, but it also offers tailored recommendations and rewards members for completing health activities to drive improved health outcomes.”

KEY FEATURES OF LIFEMARKET INCLUDE:

• A curated selection of best-in-class vendors handpicked for quality, uniqueness and health impact
• A personalized experience with tailored recommendations to support each member’s unique needs
• An exclusive experience with member-only access to content, offers and perks
• A rewarding experience with a range of payment options, including League Credit and spending accounts

Gale says League’s Lifemarket launch is only the beginning. She notes that the company is committed to investing in the platform to continue to develop what will become an industry-leading member experience.