BHA 2020 | March 25-27, 2020 | Marriott Marquis | Washington DC We’re gearing up for an insight-filled and action-packed three days at the Business Health Agenda Conference this March. Five hundred senior HR leaders and influential speakers will descend on Washington DC to discuss the latest trends, best practices, and innovative strategies for employer-sponsored health benefits and healthcare initiatives. As attendees and supporters of the Business Group on Health, we’re ready with our top picks and don’t-miss events. This year’s theme: Driving Change Together BHA 2020 focuses on the need for transformative action at this critical time of rapid change in the healthcare landscape. The theme reflects the need for all stakeholders to work toward the shared goal of a more efficient and effective healthcare delivery system that focuses on improving the patient experience. We agree. In the face of continually rising costs, innovation is the only way to solve our fragmented, underutilized health and benefits experience. With that, here’s what we’re most excited about for BHA 2020. Our Top Picks Patients First Wednesday, March 25, 10:45am Adrienne Boissy, MD, Chief Experience Officer, Cleveland Clinic Health System The importance of consumer-driven everything. Join our partners at Cleveland Clinic for deep insights into consumer-centric healthcare delivery. This pivotal discussion covers the evolution of consumer expectations and key strategies to keep up. This one is near and dear to us – we recently partnered with Cleveland Clinic to improve our employee Health Program offering and positively affect health outcomes. 3B Workshop: From Cable TV to Netflix: Driving Benefits Engagement via Hyper-personalization Wednesday, March 25, 1:40pm Shauna Grinke, Head of People and Culture, LUSH Andrew Dubowec, VP Strategy & Corporate Development, League Benefits engagement: why personalization is key. As employee health needs become ever more complex, adding more point solutions isn’t the answer. In fact, we see engagement go down. So how do we connect employees with the things they need most for their health? Attend this workshop to gain valuable insights into driving engagement through personalization. Washington Headliner: What’s Missing in Today’s Healthcare Debate? Wednesday, March 25, 7:15pm Senator William H. Frist, MD, Chairman, Cresse & Company, LP Election 2020: healthcare policy is everything. Join two-term Republican US Senator and Senate Majority Leader William Frist, MD, as he shares insights into healthcare policy from the vantage point of a physician, business leader, and politician in an election year. He’ll share thoughts on the government’s role in funding, and what can realistically change in today’s political environment. See you at BHA 2020. Meet the right people. Get the right insights. Stay on top of the latest healthcare trends and innovations. Make your way to BHA 2020 – we’ll be there. Get BHA 2020 details, event schedules and tickets now.