In the world of tech journalism, most of GeekWire’s competitors are based in San Francisco. But GeekWire Co-Founders John Cook and Todd Bishop saw Seattle as a special place that deserved a world-class tech news organization. Today GeekWire is a leading tech media outlet, and also a growing startup. As co-founders, John and Todd care deeply about the wellbeing of their staff and they’ve realized that one of the best ways to demonstrate that is by providing amazing benefits. However, finding great benefits was proving to require a lot of trial and error. Their old health benefits plan had turned into a painful and time-consuming experience for both John and his employees. He knew he had to find a health benefits solution that worked more like the agile tech startups he covered. With League, he finally found one. Click here to read John’s story.