New research from Healthcare Dive
With financial pressures at an all-time high, health plans are facing a constant balancing act, forced to navigate the competing priorities of increasing member engagement while cutting costs. For years, health plans have invested in engagement driven tactics, digital solutions and technologies in efforts to solve the ongoing health engagement problem; yet, the issue remains—and it’s costing both payers and members alike.
Healthcare Dive interviewed senior leaders from Capital Blue Cross, SCAN Health Plan, League, and Arcadia to understand how a modern approach to health engagement is enabling payers to realize significant member and business value.
Key takeaways:
- The limitations of current member engagement models and the cost of inaction
- The fundamental shift required to reduce administrative and medical costs, improve health outcomes, and drive member growth and retention
- How forward-thinking payers are implementing these models to stay ahead of the curve
