Healthcare innovators face a number of challenges when securing organizational buy-in for investments in consumer experience (CX). The core issue is that while CX is recognized as a priority, demonstrating its tangible value and return on investment (ROI) can be difficult—results may materialize over longer timeframes. and CX investments often compete with other organizational priorities.
Watch this session from League Connect to learn about strategies for effectively communicating the holistic value of CX. This includes articulating both the short-term and long-term benefits of CX initiatives and making a compelling case for why investing in CX innovation is a business imperative. The panel features insights from leaders at Manulife, Santa Clara Family Health Plan, and Henry Ford Health.
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Christine Turner Chief Operating Officer, Santa Clara Family Health Plan -
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Ashesh Desai Head of Group Benefits, Manulife -
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Lisa Prasad VP & Chief Innovation Officer, Henry Ford Health -
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Naomi Adams SVP, Go-to-Market Strategy, League
League Connect is an annual convening of the most prominent C-suite leaders across healthcare, tech and CX. Executives get the exclusive opportunity to debate ideas, build relationships and inspire creative solutions that accelerate healthcare CX transformation.
